Juicy Details is a well known car care product company. They approached me to design flyers, adverts and a new lid label for a limited edition car wax. After discussing the current branding and wax lid design, it was evident that it had to differentiate from the other products in the range. I cleaned up the design by changing the font and removing the textured background image that had been used previously (as per the photography on the 2 page flyer). The result was a more contemporary and sophisticated overall effect.